The future is now.
While holding this newspaper, you're actually gripping a video.
Turn to page 13, and nine once-invisible photos will swim right in front of your face.
Too good to be true? Download the free Layar app (instructions on page A5) and see for yourself.
As you've likely learned by now, the Chilliwack Times is embracing this exciting, interactive technology that intertwines traditional print media with digital information utilizing augmented reality.
Sound complex? It's not. In fact, it's as simple as taking a photo with your smart phone. Simply hover over a Layared page, click the button, and wait to see what's available.
The real benefit here is an all-inclusive experience. If you've ever learned of an online gallery while reading a newspaper away from your computer, or half-heard a website address while listening to the radio, you know what we're talking about.
Now, it's all right here. In the near future, we'll provide a Layar link to our live Twitter feed, meaning news that breaks even after the paper hits the presses will still be available in that very edition. Furthermore, beginning today, advertisers can direct you straight to web pages featuring products in action.
Better yet, great places to buy them. So stay, scan and see the pages come to life right before your eyes.
And if you have ideas you'd like to see Layared, share those too.
In fact, you can email them to us straight from our Layared letters page.
We've erased the line between print and digital media.
Join us in designing what comes next.
© Copyright 2013